| Preface |
Page
xiii |
| Part A – Propedeutics of Dealing with the Information Market |
1 |
|
| 01 History of Exploring the Information Market |
3 |
| 02 Information as Economic Good |
23 |
| 03 Economic Particularities of Information Goods |
33 |
|
| Part B – Information Society |
75 |
|
| 04 Information Sociology |
77 |
| 05 Information Law |
119 |
| 06 Information Ethics |
159 |
|
| Part C – Digital Information Goods |
181 |
|
| 07 Business, Market and Press Information |
183 |
| 08 Legal Information |
207 |
| 09 STM Information |
219 |
| 10 Search Tools and Content Aggregators |
251 |
| 11 Web 2.0 Services |
259 |
| 12 Online Music and Internet |
287 |
| 13 Digital Games |
295 |
| 14 Software |
311 |
| 15 Online Advertising |
327 |
|
| Part D – Competitive Strategies of Information Providers |
345 |
|
| 16 Strategic Framework |
347 |
| 17 Timing of Market Entry |
361 |
| 18 Pricing |
379 |
| 19 Managing Compatibility and Standardization |
427 |
| 20 Complement Management |
451 |
| 21 Copy Protection Management |
459 |
| 22 Signaling |
479 |
| 23 Lock-In Management |
515 |
|
| Part E – The “Illegal” Information Market: Piracy |
535 |
|
| 24 Possible Causes of Piracy |
537 |
| 25 Economic Consequences of Piracy |
549 |
| 26 Strategic Starting Points for Dealing with Piracy |
563 |
|
| Index of Names |
591 |
Subject Index
|
601 |
